Narcissism and social networking web sites
Narcissism and social networking web sites
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DOI：
10.1177/0146167208320061
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发表时间：
2008-10-01
影响因子：
4
通讯作者：
Campbell, W. Keith
中科院分区：
文献类型：
--
作者：
Buffardi, Laura E.;Campbell, W. Keith
目前的研究考察了自恋是如何在社交网站（如facebook）上表现出来的。自恋人格的自我报告是从社交网络网页所有者那里收集的。然后对他们的网页进行客观和主观内容特征的编码。最后，让陌生人浏览网页，并根据个人特质、公共特质和自恋程度来评价他们对主人的印象。自恋预示着(a)在线社区的社交活动水平更高，(b)社交网络网页的几个方面有更多自我推销的内容。浏览网页的陌生人认为，更自恋的网页所有者也更自恋。最后，中介分析揭示了影响评分者对网页主人自恋印象的几个网页内容特征，包括社交互动的数量、主要照片的自我宣传和主要照片的吸引力。讨论了社交网络社区中自恋表达的含义。
The present research examined how narcissism is manifested on a social networking Web site (i.e., Facebook.com). Narcissistic personality self-reports were collected from social networking Web page owners. Then their Web pages were coded for both objective and subjective content features. Finally, strangers viewed the Web pages and rated their impression of the owner on agentic traits, communal traits, and narcissism. Narcissism predicted (a) higher levels of social activity in the online community and (b) more self-promoting content in several aspects of the social networking Web pages. Strangers who viewed the Web pages judged more narcissistic Web page owners to be more narcissistic. Finally, mediational analyses revealed several Web page content features that were influential in raters' narcissistic impressions of the owners, including quantity of social interaction, main photo self-promotion, and main photo attractiveness. Implications of the expression of narcissism in social networking communities are discussed.