Material priming: The influence of mundane physical objects on situational construal and competitive behavioral choice

Material priming: The influence of mundane physical objects on situational construal and competitive behavioral choice
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DOI:
10.1016/j.obhdp.2004.06.003
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发表时间:
2004-09-01
影响因子:
4.6
通讯作者:
Ross, L
Ross, L
中科院分区:
管理学2区
文献类型:
--
作者:
Kay, AC;Wheeler, SC;Ross, L

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受心理学中无意识启动工作与人类学强调物质文化影响之间潜在的理论联系的启发,进行了五项研究,以探讨人际和组织背景下内隐呈现的物质对象和自动化过程的作用。这些研究表明,接触商业领域常见的物体(例如,会议室桌子和办公桌)增加了竞争结构的认知可及性(研究1),模糊的社会互动被认为是不合作的可能性(研究2),以及参与者在“最后通牒游戏”中为自己保留的钱的数量(研究3和4)。第五项研究操纵了社会治理状况的模糊性,表明这些类型的影响最有可能发生在模糊和/或缺乏明确规范要求的背景下。这些特定情况下的“材料启动”的影响(所有这些都发生在没有参与者的相关影响的意识)的重要性,在特定的情况下,判断和行为选择,以及培养竞争力较低的组织设置,进行了讨论。(C)2004爱思唯尔公司All rights reserved.
Inspired by potential theoretical linkages between nonconscious priming work in psychology and the anthropological emphasis on the impact of material culture, five studies were conducted to investigate the role of implicitly presented material objects and automatic processes in interpersonal and organizational contexts. These studies showed that exposure to objects common to the domain of business (e.g., boardroom tables and briefcases) increased the cognitive accessibility of the construct of competition (Study 1), the likelihood that an ambiguous social interaction would be perceived as less cooperative (Study 2), and the amount of money that participants proposed to retain for themselves in the "Ultimatum Game" (Studies 3 and 4). A fifth study, in which the ambiguity of the governing social situation was manipulated, demonstrated that these types of effects are most likely to occur in contexts that are ambiguous and/or lacking in explicit normative demands. The importance of these situation-specific "material priming" effects (all of which occurred without the participants' awareness of the relevant influence) to judgment and behavioral choice in specific contexts, as well as to the fostering of less competitive organizational settings, is discussed. (C) 2004 Elsevier Inc. All rights reserved.