Personas and user-centered design: How can personas benefit product design processes?

Personas and user-centered design: How can personas benefit product design processes?
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DOI:
10.1016/j.destud.2011.03.003
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发表时间:
2011-09-01
期刊:
影响因子:
3.5
通讯作者:
Kozar, Kenneth A.
Kozar, Kenneth A.
中科院分区:
工程技术2区
文献类型:
--
作者:
Miaskiewicz, Tomasz;Kozar, Kenneth A.

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本文研究了人物角色,一种表示和沟通客户需求的替代方法。通过使用叙述、图片和名称,人物角色为产品设计师提供了设计目标的生动表现。将人物角色纳入产品设计方法的许多好处已经提出,但目前的文献监狱,以确定最显着和普遍的优点人物角色的使用。通过采用德尔菲方法,结合专家意见,本研究首先探讨了将人物角色纳入设计过程的好处。在对个人利益的重要性达成共识后,本文阐述了人物角色使用的最重要的好处,以及未来需要对人物角色方法进行的研究。(C)2011爱思唯尔有限公司保留所有权利。
This paper investigates personas, an alternative method fir representing and communicating customer needs. By using a narrative, picture, and name, a persona provides product designers with a vivid representation of the design target. Numerous benefits of incorporating personas into product design approaches have been suggested, but the present literature Jails to identify the most significant and universal advantages of persona use. By incorporating expert opinion through the use of Delphi methodology, this research first examines the benefits of incorporating personas into design processes. After gaining consensus on the perceived importance of the individual benefits, this paper then elaborates on the most significant benefits of persona use and needed future research on the personas method. (C) 2011 Elsevier Ltd. All rights reserved.