Goal contagion: Perceiving is for pursuing

Goal contagion: Perceiving is for pursuing
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DOI:
10.1037/0022-3514.87.1.23
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发表时间:
2004-07-01
影响因子:
7.6
通讯作者:
Hassin, RR
Hassin, RR
中科院分区:
心理学1区
文献类型:
--
作者:
Aarts, H;Gollwitzer, PM;Hassin, RR

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六项研究检验了目标传染假说,该假说声称,个人可能会自动采用并追求另一个人的行为所暗示的目标。参与者被短暂地接触到暗示特定目标的行为信息,然后被给予机会以不同的方式和背景对目标采取行动。研究1-3确立了目标传染现象,认为目标传染的行为后果具有目标指向性的特征:(A)受目标强度的影响,(B)具有目标适当性,(C)具有持续性。研究4-6表明,当观察到的目标追求以不可接受的方式进行时,人们不会自动采用目标,因为这样做会被认为没有吸引力。这些结果是在最近关于自动目标追求的研究的背景下讨论的。
Six studies examined the goal contagion hypothesis, which claims that individuals may automatically adopt and pursue a goal that is implied by another person's behavior. Participants were briefly exposed to behavioral information implying a specific goal and were then given the opportunity to act on the goal in a different way and context. Studies 1-3 established the goal contagion phenomenon by showing that the behavioral consequences of goal contagion possess features of goal directedness: (a) They are affected by goal strength, (b) they have the quality of goal appropriateness, and (c) they are characterized by persistence. Studies 4-6 show that people do not automatically adopt goals when the observed goal pursuit is conducted in an unacceptable manner, because the goal will then be perceived as unattractive. The results are discussed in the context of recent research on automatic goal pursuits.