Intuitive and explicit reactions towards “new” food technologies: Attitude strength and familiarity
Intuitive and explicit reactions towards “new” food technologies: Attitude strength and familiarity
复制标题
对“新”食品技术的直观和明确的反应:态度强度和熟悉度
DOI:
10.1108/00070700810877924
复制
发表时间:
2008
影响因子:
3.3
通讯作者:
C. Martijn
中科院分区:
文献类型:
--
作者:
P. Tenbült;N. D. Vries;Ellen Dreezens;C. Martijn
Purpose – New food technologies are of increasing importance but not a lot of research into how people react to these technologies has been conducted. The purpose of this paper is to provide insight into how implicit measurements in addition to explicit measurements give insight into how well an attitude towards a food concept, in relation to its familiarity, is predictive for behaviour.Design/methodology/approach – An implicit measurement (EAST) and an explicit questionnaire were used to investigate people's attitudes and attitude strength towards two food technologies (genetic modification and organic production). Correlations between the two measurements were calculated to determine whether familiar food technologies are more predictive for behaviour than relatively unfamiliar food technologies.Findings – Implicit measurements showed negative associations with genetic modification. Explicit measurements showed neutral associations with genetic modification. In contrast, implicit and explicit measuremen...
影响因子:
7.6
作者:
J. Bosson;W. Swann;J. Pennebaker
通讯作者:
J. Bosson;W. Swann;J. Pennebaker