What is multimodal critical discourse studies?

What is multimodal critical discourse studies?
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什么是多模态批评话语研究?

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发表时间:
2013
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通讯作者:
D. Machin
D. Machin
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作者:
D. Machin

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话语不仅通过政治演讲和新闻项目进行交流,还通过娱乐媒体(如电脑游戏和电影),在日常生活中的社会和物质文化(如时尚,玩具,音乐,建筑和城市规划)以及我们参与我们的身体和互动的方式进行交流。语篇通过不同的符号资源、不同的模式进行交流,并通过不同的语类实现。正是在这个层面上,许多人最频繁地把这些话语体验为乐趣、风格,仅仅是作为理所当然的日常世界的一部分,即使在其他或多或少有形的层面上,他们也感觉到自己对他们的力量。所有这些不同层次的交际活动都是由权力关系和意识形态注入和塑造的。然而,西奥·货车·列文(Theo Leeuwen)在2013年总结了多模态作为一个领域是如何发展的,他指出,到目前为止,除了少数例外,几乎没有关于话语在语言层面之外的传播、自然化和合法化的批评性工作。这本特别版的批评话语研究(CDS)旨在采取一小步,以解决这种情况,汇集了一些例子的学术工作,开始出现,表明一些更强大的方式,CDS可以拥抱意义的多模态通信。我们应该如何最好地接近话语和意识形态在不同类型的交际模式和流派中同时传播的方式?我借此机会反思如何多模态批评话语研究(MCDS)可以最好地拥抱的问题和问题,是核心的CDS。
Discourses are communicated not only through political speeches and news items but through entertainment media such as computer games and movies, in the social and material culture of everyday life such as fashion, toys, music, architecture, and town planning and in the very ways that we engage our bodies and interact. Discourses are communicated through different kinds of semiotic resources, different modes, and realised through different genres. And it is at this level that many people most frequently experience these discourses as fun, as style, and simply as part of the taken for granted everyday world, even if on other more or less tangible levels they feel their power over them. All these different levels of communicative activity are infused by and shaped by, power relations and ideologies. Yet in his summary of how multimodality had developed as a field Theo Van Leeuwen, in 2013, pointed out that so far there has, with a few limited exceptions, been little critical work done on the way that discourses are communicated, naturalised, and legitimised beyond the linguistic level. This special edition of Critical Discourse Studies (CDS) seeks to take a small step to address this situation by bringing together some examples of the scholarly work that is starting to emerge, indicating some of the more robust ways that CDS can embrace meaning making in multimodal communication. How should we best approach the way that discourse and ideologies are disseminated generally simultaneously across different kinds of communicative modes and genres? I take this opportunity to reflect upon how multimodal critical discourse studies (MCDS) can best embrace the questions and issues that are core to CDS.