Cigarette Packaging: Youth Perceptions of "Natural" Cigarettes, Filter References, and Contraband Tobacco
Cigarette Packaging: Youth Perceptions of "Natural" Cigarettes, Filter References, and Contraband Tobacco
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DOI：
10.1016/j.jadohealth.2013.07.016
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发表时间：
2014-01-01
影响因子：
7.6
通讯作者：
Hammond, David
中科院分区：
文献类型：
--
作者：
Czoli, Christine D.;Hammond, David
目的：目前的研究调查了青少年对香烟包装的吸引力和危害的看法，其中包括“天然”烟草描述符和对过滤的参考，以及通用包装中的违禁烟草。方法：在一项组间实验中，7,647名青少年被随机分组，观看一对香烟包装，并对吸引力和相对风险的看法进行评分。研究结果表明，包装与“自然”的描述被评为显着更具吸引力和危害较小。与过滤器的参考包被评为危害性显着降低，而走私香烟被评为显着不那么有吸引力比领先的brands.Conclusions：研究结果表明，香烟包装可以提高香烟的吸引力，并可能促进错误的信念，减少品牌的危害。走私香烟的吸引力较低表明，价格降低和易于获得等其他因素可能是导致年轻人使用走私香烟的原因。(C)2014年青少年健康和医学协会。All rights reserved.
Purpose: The current study examined youth perceptions of appeal and harm of cigarette packaging with "natural" tobacco descriptors and references to filtration, as well as contraband tobacco in generic packaging.Methods: In a between-group experiment, 7,647 youth were randomized to view a pair of cigarette packages and rate perceptions of appeal and relative risk.Results: The findings indicate that packages with "natural" descriptors were rated as significantly more appealing and less harmful. Packages with filter references were rated as significantly less harmful, whereas contraband cigarettes were rated as significantly less appealing than leading brands.Conclusions: The findings suggest that cigarette packaging can enhance the appeal of cigarettes and may promote false beliefs about the reduced harm of brands. The lower appeal of contraband cigarettes suggests that other factors, such as reduced price and ease of access, likely account for contraband use among youth. (C) 2014 Society for Adolescent Health and Medicine. All rights reserved.