A Multi-criteria Approximation Algorithm for Influence Maximization with Probabilistic Guarantees
A Multi-criteria Approximation Algorithm for Influence Maximization with Probabilistic Guarantees
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具有概率保证的影响力最大化的多标准近似算法
DOI:
10.1137/1.9781611976007.7
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发表时间:
2020
期刊:
影响因子:
--
通讯作者:
Zhang, Qin.
中科院分区:
文献类型:
--
作者:
Khan, Maleq;Pandurangan, Gopal;Dinh Pham, Nguyen;Vullikanti, Anil;Zhang, Qin.
The well-studied influence maximization problem involves choosing a seed set of a given size, which maximizes the expected influence. However, such solutions might have a significant probability of achieving low influence, which might not be suitable in many applications. In this paper, we consider a different approach: find a seed set that maximizes the influence set size with a given probability. We show that this objective is not submodular, and design a greedy, multi-criteria approximation algorithm for this problem with rigorous approximation guarantees. We also evaluate our algorithm on multiple datasets, and show that they have similar or better quality as the ones optimizing the expected influence, but with additional guarantees on the probability.