Speeding up ‘New Products and Service Development’ through strategic community creation: case of automaker after-sales services partners
Speeding up ‘New Products and Service Development’ through strategic community creation: case of automaker after-sales services partners
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通过战略社区创建加速“新产品和服务开发”：汽车制造商售后服务合作伙伴案例
DOI：
10.1080/02642069.2011.575131
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发表时间：
2012
期刊：
影响因子：
--
通讯作者：
G. Passiante
中科院分区：
文献类型：
--
作者：
Nouha Taifi;G. Passiante
本研究重点关注售后服务在汽车制造商创新过程中的作用，以及创建特定结构以促进创新过程中知识整合的重要性。对新产品和服务开发的组织间战略社区（SC）的分析提供了创建和持续成功的机制和动力。数据是通过对经理和创始人的访谈以及专门针对 SC 成员的调查问卷收集的。研究结果表明，最重要的机制和动力是基于信息技术的沟通、创始人的战略领导、使用奖励制度作为知识创造和共享的激励，以及SC与其他售后服务公司的间接联系。
This study focuses on the roles of after-sales services in the automaker innovation process and on the importance of specific structures creation to facilitate their knowledge integration in the innovation process. The analysis of an inter-organizational strategic community (SC) for new products and services development provides the creation and continuous success mechanisms and dynamics. Data were collected through interviews with the managers and the founders and a questionnaire dedicated to the members of the SC. The findings show that the most important mechanisms and dynamisms are IT-based communication, the strategic leadership of the founders, the use of a reward system as incentive to knowledge creation and sharing, and the indirect ties of the SC with other after-sales services firms.
DOI：
10.1016/s0048-7333(97)80234-x
发表时间：
1995
期刊：
--
影响因子：
--
作者：
通讯作者：
--
影响因子：
12.5
作者：
Mitsuru Kodama
通讯作者：
Mitsuru Kodama