Horizontal Mergers in Optimal Auctions
Horizontal Mergers in Optimal Auctions
复制标题
最佳拍卖中的横向合并
DOI:
10.2139/ssrn.2742187
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发表时间:
2017
期刊:
影响因子:
--
通讯作者:
S. Tschantz
中科院分区:
文献类型:
--
作者:
Luke M. Froeb;Vlad Mares;S. Tschantz
In this paper we study the impact of mergers among bidders when the auctioneer can respond optimally to changes in the market concentration. We find that the auctioneer's ability to exercise such "buyer power" limits the ability of the merged bidders to exercise "market power." In particular, while mergers always harm the auctioneer, the magnitude of the harm is much smaller than in an open auction benchmark. Bidder concentration matters but is less important than the auctioneer's reservation utility. We also find that mergers benefit non-merging bidders, and will become unprofitable when the potential surplus is small enough. Welfare effects are complex as they depend both on the profile of the merging parties as well as on the auctioneer's reservation utility.