Small Retailer Perspectives of the 2009 Women, Infants and Children Program Food Package Changes

Small Retailer Perspectives of the 2009 Women, Infants and Children Program Food Package Changes
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DOI:
10.5993/ajhb.36.5.8
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发表时间:
2012-01-01
影响因子:
2.3
通讯作者:
Ayala, Guadalupe X.
Ayala, Guadalupe X.
中科院分区:
医学4区
文献类型:
--
作者:
Gittelsohn, Joel;Laska, Melissa N.;Ayala, Guadalupe X.

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目的:了解供应商对2009年妇女、婴儿和儿童特殊补充营养计划(WIC)食品包装变化的看法。方法:在改革后6-12个月,对7个州8个城市的小商店所有者或经理进行了52次深度定性访谈。结果:店主在实施过程中遇到了挑战,但他们认为这些变化增加了顾客数量、销售额和利润。结论:本研究提供了供应商对2009年WIC政策变化的看法,并可能加强旨在增加健康食品供应的政策实施,特别是在城市社区。
Objective: To understand vendor perspectives regarding changes made in 2009 to the Special Supplemental Nutrition Program for Women, Infant, and Children (WIC) food package. Methods: Fifty-two in-depth, qualitative interviews with owners or managers of small stores in 8 urban areas across 7 states conducted 6-12 months after the changes. Results: Store owners experienced implementation challenges, but felt the changes in-creased the number of customers, sales, and profits. Conclusion: This research provides vendor perspectives on the 2009 WIC policy changes and may enhance policy implementation directed at increasing healthy food availability, particularly in urban communities.