Revealing of Preference Structure by the Evaluation Grid Method

Revealing of Preference Structure by the Evaluation Grid Method
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评价网格法揭示偏好结构

DOI:
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发表时间:
1997
期刊:
Interacción
影响因子:
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通讯作者:
G. Maruyama
G. Maruyama
中科院分区:
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文献类型:
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作者:
Junichiro Sanui;G. Maruyama

文献摘要

被引文献

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评价网格法(EGM)是1986年提出的一种揭示人们偏好结构的半结构化访谈方法1,在日本激发了许多学术和商业研究2。本文的第一部分详细介绍了临时股东大会的程序,第二部分探讨了作者为提高临时股东大会效率而采用的电子邮件代替面对面访谈的尝试。
The Evaluation Grid Method (EGM), a semi-structured interview method to reveal people's preference structure proposed in 1986 1 , has stimulated a number of academic and business studies in Japan 2 . The first part of this paper explains the procedure of EGM in detail, while the second part examines the authors' attempts to raise the efficiency of EGM by using e-mail instead of face-to-face interviews.