Sharing of Alcohol-Related Content on Social Networking Sites: Frequency, Content, and Correlates

Sharing of Alcohol-Related Content on Social Networking Sites: Frequency, Content, and Correlates
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DOI:
10.15288/jsad.2017.78.608
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发表时间:
2017-07-01
影响因子:
3.4
通讯作者:
Pallesen, Stale
Pallesen, Stale
中科院分区:
医学3区
文献类型:
--
作者:
Erevik, Eilin K.;Torsheim, Torbjorn;Pallesen, Stale

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目的:本研究旨在探讨学生在不同社交网站上分享酒精相关内容的报告(即,分享频率和酒精相关帖子的含义),并确定此类帖子的指标。方法:学生在四个最大的高等教育机构在挪威卑尔根卑尔根,被邀请参加一个基于互联网的调查。样本量为11,236人(回复率为39.4%)。该调查包括社交网站上与酒精相关内容的披露,酒精使用(使用酒精使用障碍识别测试),个性因素(使用Mini-IPIP)和人口统计学特征。二元逻辑回归被用来分析经常分享酒精相关内容的指标,这些内容描绘了酒精使用的积极和消极方面。结果:大多数学生(71.0%)发布了与酒精相关的内容,尽管很少有人报告经常这样做。酒精使用的积极方面(例如,享受或社会团体)是最经常分享的。年轻、单身、外向、饮酒量高的学生更有可能经常分享与酒精有关的内容。对发布酒精相关内容的积极态度和暴露于此类内容的报告特别增加了自己发布酒精相关内容的可能性。结论:社交网站似乎强调了饮酒的积极方面。分享与酒精相关的内容与酒精使用量增加有关,这意味着这些网站可能与预防药物有关。来自社交网站的社会影响,例如接触他人的酒精相关内容,与自己分享类似内容有关。
Objective: The present study aimed to explore students' reports of their sharing of alcohol-related content on different social networking sites (i.e., frequency of sharing and connotations of alcohol related posts), and to identify indicators of such posting. Method: Students at the four largest institutions for higher education in Bergen, Norway, were invited to participate in an Internet-based survey. The sample size was 11,236 (a 39.4% response rate). The survey included questions about disclosure of alcohol-related content on social networking sites, alcohol use (using the Alcohol Use Disorders Identification Test), personality factors (using the Mini-IPIP), and demographic characteristics. Binary logistic regressions were used to analyze indicators of frequent sharing of alcohol-related content depicting positive and negative aspects of alcohol use. Results: A majority of the students had posted alcohol-related content (71.0%), although few reported having done so frequently. Positive aspects of alcohol use (e.g., enjoyment or social community) were most frequently shared. Young, single, and extroverted students with high alcohol consumption were more likely to report frequent sharing of alcohol-related content. Positive attitudes toward posting alcohol-related content and reports of exposure to such content particularly increased the likelihood of one's own posting of alcohol-related content. Conclusions: Positive aspects of alcohol use seem to be emphasized on social networking sites. Sharing of alcohol related content is associated with heightened alcohol use, which implies that such sites can be relevant for prevention agents. Social influence from social networking sites, such as exposure to others' alcohol-related content, is associated with one's own sharing of similar content.