Generalization of mere exposure effects to averaged composite faces
Generalization of mere exposure effects to averaged composite faces
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DOI：
10.1521/soco.19.1.57.18961
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发表时间：
2001-02-01
期刊：
影响因子：
1.9
通讯作者：
Brajkovich, G
中科院分区：
文献类型：
--
作者：
Rhodes, G;Halberstadt, J;Brajkovich, G
暴露会增加对刺激的积极情感反应（单纯暴露效应）。在非社会性刺激中，这种增加的积极影响可以概括为这些刺激的原型或平均值。我们调查了是否增加积极的影响，以前看到的脸推广到平均复合材料的这些面孔。在两个实验中，除了面部本身之外，暴露于个人面部的平均合成物（以前没有见过）的喜好等级增加。平均复合材料的吸引力评级也增加后，暴露在实验1中的组件面，但在实验2中没有。这些结果提出了一种可能性，即一般化的单纯暴露影响有助于普通面孔的吸引力，尽管证据更有力地概括了喜欢而不是吸引力。
Exposure increases positive affective responses to stimuli (the mere exposure effect). In nonsocial stimuli, this increased positive affect can generalize to a prototype or average of those stimuli. We investigated whether increased positive affect for previously seen faces generalizes to averaged composites of those faces. In two experiments, exposure to individual faces increased liking ratings of averaged composites (not seen previously) of those faces, in addition to the faces themselves. Attractiveness ratings of averaged composites also increased after exposure to component faces in Experiment 1 but not in Experiment 2. These results raised the possibility that a generalized mere exposure affect contributes to the appeal of average faces, although the evidence was stronger for generalization of liking than attractiveness.