ANALYZING CREATIVE PRODUCTS - REFINEMENT AND TEST OF A JUDGING INSTRUMENT
ANALYZING CREATIVE PRODUCTS - REFINEMENT AND TEST OF A JUDGING INSTRUMENT
复制标题
DOI：
10.1002/j.2162-6057.1986.tb00426.x
复制
发表时间：
1986-01-01
影响因子：
3.9
通讯作者：
OQUIN, K
中科院分区：
文献类型：
--
作者：
BESEMER, S;OQUIN, K
基于SP Besemer和DJ Treffinger（1981）的创意产品分析矩阵，对133名大学生实施了创意产品语义量表（CPSS），以测试该量表对被先验判断为创意差异的产品的区分能力。分析的产品是2件棉质t恤。结果表明，CPSS提供了一个产品的整体看法的良好画面。（PsycINFO数据库记录(c) 2016 APA，版权所有）
Administered a Creative Product Semantic Scale (CPSS), based on the creative Product Analysis Matrix developed by SP Besemer and DJ Treffinger (1981), to 133 undergraduates to test the ability of the scale to differentiate between products judged a priori to differ in creativity. Products analyzed were 2 cotton T-shirts. Results suggest that the CPSS provides a good picture of overall perceptions of a product.(PsycINFO Database Record (c) 2016 APA, all rights reserved)