Strategic inventory deployment for retail and e-tail stores
Strategic inventory deployment for retail and e-tail stores
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DOI：
10.1016/j.omega.2008.04.001
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发表时间：
2009-06
影响因子：
6.9
通讯作者：
Dong-qing Yao;Xiaohang Yue;Samar K. Mukhopadhyay;Ziping Wang
中科院分区：
文献类型：
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作者：
Dong-qing Yao;Xiaohang Yue;Samar K. Mukhopadhyay;Ziping Wang
在本文中，我们研究了一个制造商和一个零售商组成的供应链。客户可以通过电子零售渠道从零售商或直接从制造商购买。从制造商的角度来看，管理这两个渠道，我们研究了三种不同的库存策略，即集中式库存策略，Stackelberg库存策略，和战略的电子零售业务外包给第三方物流供应商（3PL）。对于每一种策略，我们获得了零售和电子零售商店的最佳库存水平和各自的预期利润。我们比较了各种策略的性能。通过分析和数值分析提供管理见解，以说明不同策略的适用性。
In this paper, we study a supply chain comprising one manufacturer and one retailer. Customers can make purchases either from the retailer or directly from the manufacturer via an e-tail channel. From the manufacturer's perspective of managing the two channels, we study three different inventory strategies, namely centralized inventory strategy, a Stackelberg inventory strategy, and a strategy where the e-tail operation is outsourced to a third party logistics provider (3PL). For each strategy, we obtain the optimal inventory levels in retail and e-tail stores and the respective expected profits. We compare the performance of various strategies. Managerial insights are provided through analytical and numerical analyses to illustrate the applicability of different strategies.