How household food shopping behaviors changed during COVID-19 lockdown period: Evidence from Beijing, China
How household food shopping behaviors changed during COVID-19 lockdown period: Evidence from Beijing, China
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DOI：
10.1016/j.jretconser.2023.103513
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发表时间：
2023-11
影响因子：
10.4
通讯作者：
Di Chen;Chunyan Wang;Yi Liu
中科院分区：
文献类型：
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作者：
Di Chen;Chunyan Wang;Yi Liu
COVID-19疫情对食品购物行为产生重大影响。然而，在食品购物行为和相关的决策机制的变化仍然是未知的。本研究对中国北京市海淀区三个社区的900名居民进行了面对面的问卷调查，以分析封锁前、封锁期间（2020年1月至3月）和封锁后的食品购物行为。我们的研究结果显示，生鲜电商购物的偏好因封城而加速，使用率上升48%;湿货市场受封城政策打击严重，至封城后仍未完全恢复（封城期间使用率下降75%）。食品购物行为变化的心理机制表明，社区设施）和感知的COVID-19风险是影响调查的四个购物选择的两个重要因素。具体而言，环境因素直接影响超市和便利店的行为，间接影响电子商务和湿货市场。这些发现有望帮助指导未来大流行期间的应急反应以及食品供应设施的长期建设。
The COVID-19 pandemic has had a great impact on food shopping behavior. However, changes in food shopping behavior and related decision-making mechanisms remain unexplored. This study conducted a face-to-face questionnaire survey with 900 residents in three communities in Haidian, Beijing, China, to analyze food shopping behavior during the periods of pre-lockdown, lockdown (January–March 2020), and post-lockdown. Our results indicated that the preference for fresh food e-commerce shopping was accelerated by the lockdown with the usage rate increasing by 48%; the wet markets were seriously hit by the lockdown policy and had not fully recovered by the post-lockdown period (with a 75% reduction in the usage rate during lockdown). The psychological mechanisms of changes in food shopping behavior revealed that the context (e.g., community facilities) and the perceived risk of COVID-19 were two significant factors impacting the four shopping choices investigated. Specifically, the context factors affected behavior directly for supermarkets and convenience stores and indirectly for e-commerce and wet markets. The findings are expected to help in guiding emergency responses during a future pandemic as well as the long-term construction of food supply facilities.