The Gambia : A social capital approach
The Gambia : A social capital approach
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冈比亚：社会资本方法
DOI：
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发表时间：
2016
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影响因子：
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通讯作者：
Bonnie B. McConnell
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作者：
Bonnie B. McConnell
基于对冈比亚（2012-2013年）kanyeleng生育协会表演者和卫生工作者的民族志研究，本文采用社会资本方法分析音乐表演与健康传播之间的关系。健康传播研究已经证明了社会资本在调节干预措施影响方面的重要作用。音乐场所引起了人们对表演的关注，因为表演是产生和谈判社会关系和义务的场所。在本文中，我将这两个视角结合在一起，以开辟新的思路，音乐表演作为一种文化上适当的战略，在健康传播。通过对126名参与者的观察以及对表演者和卫生工作者的个人和小组访谈，我认为看也楞表演通过建立现有的社交网络和社会资本形式促进了卫生传播。这一研究成果有助于绩效和健康传播研究的范式转变，从以个人为中心的行为改变传播，转向以文化为中心的方法，认为社区参与与更广泛的社会和结构问题有关。这项研究表明，音乐类型，如kanyeleng的表现可能有助于建立健康专业人士和目标社区之间的信任，同时也促进信息传播和敏感的健康话题的公众辩论。M AN US CR IP T AC CE PT艾德验收艾德手册
Drawing on ethnographic research with kanyeleng fertility society performers and health workers in The Gambia (2012-2013), this pape r us s a social capital approach to analyze the relationship between musical perform ance and health communication. Health communication research has demonstrated the important role of social capital in mediating the impact of interventions. Music res earch has drawn attention to performance as a site in which social relationships and obligations are produced and negotiated. In this paper, I bring these two perspe ctiv s together in order to open up new ways of thinking about musical performance as a culturally appropriate strategy in health communication. Drawing on participant obs ervation as well as individual and group interviews with performers and health wor kers (126 participants), I argue that kanyeleng performance facilitates health commu nication by building on existing social networks and forms of social capital. This r e earch contributes to a paradigm shift in research on performance and health communi cation, moving away from individual-focused behaviour change communication, and toward a culture-centered approach that considers community participation in relation to broader social and structural issues. This research suggests that musi cal genres such as kanyeleng performance may help build trust between health pro fessionals and target communities while also facilitating information dis semination and public debate on sensitive health topics. M AN US CR IP T AC CE PT ED ACCEPTED MANUSCRIPT