An optimal credit policy to increase supplier's profits with price dependent demand functions
An optimal credit policy to increase supplier's profits with price dependent demand functions
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DOI:
10.1080/09537289508930252
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发表时间:
1994
影响因子:
8.3
通讯作者:
Jun-Sik Kim;H. Hwang;S. Shinn
中科院分区:
文献类型:
--
作者:
Jun-Sik Kim;H. Hwang;S. Shinn
Abstract This paper deals with the problem of determining an optimal length of credit period from the perspective of supplier. We assume that a retailer jointly determines the unit retail price and order size to maximize profit when he/she purchases a product for which the supplier offers a trade credit. Two widely used demand functions are adopted for the study in which demands are decreasing functions of the retail price. A procedure is presented which shows how to achieve an optimal length of credit period for suppliers. The effects of credit period on the behaviour of retailers are also investigated using an example.