Social Media and the Activist Toolkit: User Agreements, Corporate Interests, and the Information Infrastructure of Modern Social Movements

Social Media and the Activist Toolkit: User Agreements, Corporate Interests, and the Information Infrastructure of Modern Social Movements
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社交媒体和激进主义者工具包:用户协议、企业利益和现代社会运动的信息基础设施

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发表时间:
2012
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通讯作者:
Jillian C. York
Jillian C. York
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作者:
W. Youmans;Jillian C. York

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The uprisings in Tunisia, Egypt, and elsewhere have been credited in part to the creative use of social media platforms such as Facebook and Twitter. Yet the information policies of the firms behind social media can inhibit activists and empower authoritarian regimes. Analysis of Facebook’s response to Egypt’s ‘‘We Are All Khaled Said’’ group, YouTube’s policy exemption for videos coming from Syria, Moroccan loyalist response to the online presence of atheists, and the activities of the Syrian Electronic Army illustrate how prohibitions on anonymity, community policing practices, campaigns from regime loyalists, and counterinsurgency tactics work against democracy advocates. These problems arise from the design and governance challenges facing large-scale, revenue-seeking social media enterprises. Social media platforms are utilized extensively by activists in a variety of political systems. Their role in the evolution of events during the ‘‘Arab Spring’’ has been widely discussed, but it is also important to recognize that social media are used to serve the political goals of reformers, revolutionaries, and authoritarian regimes alike. At the same time, Facebook, Google, Twitter, and the other firms must view social media in commercial terms as products and services with customers and users. In this article we examine four cases in which social media design and policies created tensions between the sociopolitical uses by activists and the commercial interests of the platform owners. Information technologies have become indispensable to reformers, revolutionaries, and contemporary democracy movements. They serve as venues for the shared expression of dissent, dissemination of information, and collective action. In the