Ethical and responsible tourism: consumer trends in the UK.
Ethical and responsible tourism: consumer trends in the UK.
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DOI：
10.1177/135676670300900306
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发表时间：
2003-01-01
影响因子：
5.1
通讯作者：
Francis, J.
中科院分区：
文献类型：
--
作者：
Goodwin, H.;Francis, J.
随着更广泛的消费市场趋势向生活方式营销和道德消费蔓延到旅游业，负责任的旅游业正在成为英国的一个重要市场趋势。本文回顾了最近关于消费者对其所消费的旅游的负责任和道德方面的态度的调查证据，并将其置于海外志愿服务和泪基金活动的背景下。 1999 年至 2001 年间，愿意为有道德的假期支付更多费用的英国度假者比例增加了 7%，从 45% 增加到 52%。报告了消费者对负责任旅游的需求不断增加的证据，并在文章最后讨论了其影响。
Responsible tourism is emerging as a significant market trend in the UK as wider consumer market trends towards lifestyle marketing and ethical consumption spread to tourism. This paper reviews recent survey evidence about consumer attitudes towards the responsible and ethical aspects of the tourism they consume, and places this in the context of campaigns by Voluntary Service Overseas and Tearfund. Between 1999 and 2001 the percentage of UK holidaymakers aspiring to be willing to pay more for an ethical holiday increased by 7 per cent from 45 per cent to 52 per cent. The evidence for increasing consumer demand for responsible tourism is reported and the paper concludes with a discussion of the implications.