Comparing the effectiveness of individualistic, altruistic, and competitive incentives in motivating completion of mental exercises.
Comparing the effectiveness of individualistic, altruistic, and competitive incentives in motivating completion of mental exercises.
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DOI：
10.1016/j.jhealeco.2015.09.007
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发表时间：
2015-12
影响因子：
3.5
通讯作者：
Volpp KG
中科院分区：
文献类型：
--
作者：
Schofield H;Loewenstein G;Kopsic J;Volpp KG
本研究探讨了以个人为导向的，纯粹利他的，以及竞争和合作的混合货币奖励激励对老年人完成认知练习和认知功能的影响。我们发现，所有这三种激励结构大约是在六周的积极实验期间完成的练习数量的两倍，相对于没有激励控制条件。然而，利他主义和合作/竞争激励导致不同的参与模式，具有显着更高的合作伙伴间的相关性，在利用软件，以及更大的持久性，一旦激励措施被删除。提供所有激励措施显著提高了受激励活动的绩效。然而，一个独立的认知测试电池的结果表明，没有普遍的认知功能的增益导致的培训。
This study examines the impact of individually oriented, purely altruistic, and a hybrid of competitive and cooperative monetary reward incentives on older adults’ completion of cognitive exercises and cognitive function. We find that all three incentive structures approximately double the number of exercises completed during the six-week active experimental period relative to a no incentive control condition. However, the altruistic and cooperative/competitive incentives led to different patterns of participation, with significantly higher inter-partner correlations in utilization of the software, as well as greater persistence once incentives were removed. Provision of all incentives significantly improved performance on the incentivized exercises. However, results of an independent cognitive testing battery suggest no generalizable gains in cognitive function resulted from the training.