Fundamentals of graphic design-essential tools for effective visual science communication
Fundamentals of graphic design-essential tools for effective visual science communication
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DOI：
10.1139/facets-2018-0049
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发表时间：
2020-06-11
期刊：
影响因子：
3.1
通讯作者：
Diomede, Dylan
中科院分区：
文献类型：
--
作者：
Murchie, Karen J.;Diomede, Dylan
改善科学传播视觉方面的指导范围从“食谱”式的指示到数据可视化的超重点方面。目前缺乏同行评审的文献是一个初级的平面设计定制的基本设计原则和相关的行话有关布局，图像，字体和颜色的高层次概述。我们说明了为什么这些方面是重要的有效沟通。此外，我们还提供了关于何时寻求专业帮助以及与平面设计师合作时期望什么的考虑因素。在你的工具箱中拥有良好设计的基本原则，有助于产生与你的研究和富有成效的科学家-设计师合作相关的有效视觉传达。
Guidance on improving the visual aspects of science communication range from "recipe"-style instructions to hyper-focused aspects of data visualization. Currently lacking in the peer-reviewed literature is a primer in graphic design tailored to a high-level overview of basic design principles and associated jargon related to layout, imagery, typeface, and colour. We illustrate why these aspects are important to effective communication. Further, we provide considerations on when to solicit professional assistance and what to expect when working with graphic designers. Having the fundamental principles of good design in your toolbox facilitates the production of effective visual communication related to your research and fruitful scientist-designer collaborations.