Commentaries on Bettman, Capon, and Lutz
Commentaries on Bettman, Capon, and Lutz
复制标题
对贝特曼、卡彭和卢茨的评论
DOI:
10.1086/208603
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发表时间:
1975
影响因子:
7.2
通讯作者:
G. Wolf
中科院分区:
文献类型:
--
作者:
J. Shanteau;C. Troutman;G. Wolf
Discusses the issues raised by J. Bettman et al (see PA, Vol 54: Issue 2) concerning the use of multiattribute models in consumer attitude research. While the important contributions of Bettman et al are acknowledged, their model testing procedures are considered to be inadequate. Applications of information integration theory are briefly discussed.(PsycInfo Database Record (c) 2020 APA, all rights reserved)