Press and TV as Opinion Resources in Presidential Campaigns
Press and TV as Opinion Resources in Presidential Campaigns
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新闻和电视作为总统竞选中的舆论资源
DOI：
10.1086/268306
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发表时间：
1976
影响因子：
3.4
通讯作者：
D. Graber
中科院分区：
文献类型：
--
作者：
D. Graber
对连续两次总统选举的竞选新闻进行比较，发现信息供应方面存在重大缺陷。报纸观众，甚至比电视观众，收到混乱的，严重的负面信息，使候选人评估困难。一名候选人的任职并不会导致对公共政策问题和专业资格的重视程度大大提高。在所有来源中，都普遍存在着一种模式，即严重强调个人特点和日常竞选活动。数据来自对网络电视新闻和20家美国日报近1万篇竞选报道的内容分析。多丽丝·A格雷伯是伊利诺伊大学芝加哥分校的政治学教授。POQ 40（1976）285-303本内容于2016年6月19日星期日06：43：58 UTC从 157.55.39.104下载所有使用受 http://about.jstor.org/terms约束
A comparison of campaign news in two successive presidential elections reveals major deficiencies in information supply. Newspaper audiences, even more than television viewers, receive confusing, heavily negative information which makes candidate appraisal difficult. Incumbency of one candidate does not lead to substantially greater emphasis on public policy issues and professional qualifications. A pattern of heavy stress on personal characteristics and daily campaign events prevails in all sources. Data come from content analysis of nearly 10,000 campaign stories from network television news and 20 U.S. daily newspapers. Doris A. Graber is Professor of Political Science at the University of Illinois at Chicago Circle. POQ 40 (1976) 285-303 This content downloaded from 157.55.39.104 on Sun, 19 Jun 2016 06:43:58 UTC All use subject to http://about.jstor.org/terms