How can fuel cell vehicles bring a bright future for this dragon? Answer by multi-criteria decision making analysis
How can fuel cell vehicles bring a bright future for this dragon? Answer by multi-criteria decision making analysis
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DOI：
10.1016/j.ijhydene.2016.08.044
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发表时间：
2016-10
影响因子：
7.2
通讯作者：
Long Zhang;J. Yu;Jingzheng Ren;Linmao Ma;Weishi Zhang;Hanwei Liang
中科院分区：
文献类型：
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作者：
Long Zhang;J. Yu;Jingzheng Ren;Linmao Ma;Weishi Zhang;Hanwei Liang
近年来，燃料电池汽车（FCV）已被引入世界各地的市场。中国作为世界上最大的汽车市场，也是最具潜力的燃料电池汽车市场之一。然而，一系列因素和障碍影响着中国消费者接受燃料电池汽车的意愿。通过鱼骨图、实地调查和研讨会讨论，本文提出了一组可能影响消费者对燃料电池汽车偏好的因素。运用模糊层次分析法和帕累托分析法对影响因素进行排序，确定关键因素。结果表明，燃料的可用性，车辆性能和经济成本是影响客户对燃料电池汽车的态度的最重要的维度。具体而言，汽车可靠性和安全性、购买成本、行业发展、车型和空间对消费者的购买决策影响最大。根据研究结果，从提高和展示车辆性能、政府主导设施建设和运营以及降低成本等方面提出了一些政策建议。
Fuel Cell Vehicles (FCVs) has been introduced to the market around the world in recent years. As the largest automobile market of the world, China is also one of the potential FCVs market. However, a series of factors and barriers influence the willingness of China's customers to accept FCVs. By using Fishbone Diagram, field survey and workshop discussions, this paper proposes a group of factors that may affect customers' preferences on FCVs. Furthermore, Fuzzy AHP and Pareto Analysis are employed to prioritize these factors, and identify the critical ones. The results indicate that fuel availability, vehicle performance, and economic costs are the most important dimensions in affecting customers' attitude towards FCVs. More specifically, vehicle reliability and safety, purchasing cost, industry development, vehicle model and space contribute the most significance in customers' purchase decision. According to the results, some policy implications are proposed from the prospective of improving and demonstrating vehicle performance, government leading facility construction and operation, and costs reductions.