Strong regularities in World Wide Web surfing
Strong regularities in World Wide Web surfing
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DOI：
10.1126/science.280.5360.95
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发表时间：
1998-04-03
期刊：
影响因子：
56.9
通讯作者：
Lukose, RM
中科院分区：
文献类型：
--
作者：
Huberman, BA;Pirolli, PLT;Lukose, RM
通过超链接从一个文档浏览到另一个文档是在万维网上访问信息的最常见模式之一。一些大型实证研究已经揭示了冲浪行为的常见模式。一个模型假设用户做出一系列决定，继续进入另一个页面，只要当前页面的值超过某个阈值，就会产生用户在给定网站内访问的页面数量的概率分布。该模型通过将其预测结果与详细的冲浪模式测量结果进行比较，得到了验证。该模型还解释了在网站上观察到的网页点击率中类似zipf的分布。
One of the most common modes of accessing information in the World Wide Web is surfing from one document to another along hyperlinks. Several large empirical studies have revealed common patterns of surfing behavior, A model that assumes that users make a sequence of decisions to proceed to another page, continuing as long as the value of the current page exceeds some threshold, yields the probability distribution for the number of pages that a user visits within a given Web site. This model was verified by comparing its predictions with detailed measurements of surfing patterns, The model also explains the observed Zipf-like distributions in page hits observed at Web sites.