You never call. Health plans overlook an easy step to keeping seniors satisfied.

You never call. Health plans overlook an easy step to keeping seniors satisfied.
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你从不打电话。

DOI:
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发表时间:
1998
期刊:
Hospitals & Health Networks
影响因子:
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通讯作者:
C. Serb
C. Serb
中科院分区:
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文献类型:
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作者:
C. Serb

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哦,太简单了。一项新的调查显示,医疗计划忽视了向联邦医疗保险参保人进行营销并保持他们的好感的一个基本工具:电话。当手指走路时,满足感就意味着徒步旅行。
Oh, the simplicity. A new survey shows that health plans overlook a basic tool of marketing to Medicare enrollees and staying in their good graces: the phone call. When fingers do the walking, satisfaction takes a hike.