Rumors denials as persuasive messages: Effects of personal relevance, source, and message characteristics
Rumors denials as persuasive messages: Effects of personal relevance, source, and message characteristics
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DOI：
10.1111/j.1559-1816.2005.tb02172.x
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发表时间：
2005-06-01
影响因子：
2.5
通讯作者：
Chaseling, E
中科院分区：
文献类型：
--
作者：
Bordia, P;DiFonzo, N;Chaseling, E
否认是反驳虚假谣言的常用策略。然而，关于否认在打击谣言中的有效性的实证研究却很缺乏。将否认视为有说服力的信息，我们进行了3个基于实验室的模拟研究，测试否认在减少与电子邮件病毒谣言相关的信念和焦虑方面的总体有效性。在细化似然模型的框架下，我们还检验了拒绝信息质量和信息源可信度的影响，以及个人相关性的调节作用。总的来说，这些结果为强有力的论据和缓解焦虑的语气在减少与谣言相关的信念和焦虑方面的有效性提供了一些支持。否认措辞和来源可信度的影响对于那些认为话题与个人高度相关的参与者来说是明显的。讨论了当前研究的局限性和未来的研究方向。
Denial is a commonly used strategy to rebut a false rumor. However, there is a dearth of empirical research on the effectiveness of denials in combating rumors. Treating denials as persuasive messages, we conducted 3 laboratory-based simulation studies testing the overall effectiveness of denials in reducing belief and anxiety associated with an e-mail virus rumor. Under the framework of the elaboration likelihood model, we also tested the effects of denial message quality and source credibility, and the moderating effects of personal relevance. Overall, the results provided some support for the effectiveness of denials with strong arguments and an anxiety-alleviating tone in reducing rumor-related belief and anxiety. The effects of denial wording and source credibility were visible for participants who perceived high personal relevance of the topic. Limitations of the current research and future research directions are discussed.