How Diana climbed the ratings at the zoo
How Diana climbed the ratings at the zoo
复制标题
戴安娜如何提高动物园的收视率
作者：
C. Carvell;N. J. Inglis;G. Mace;A. Purvis
climb is only half that managed by the royal python — and indeed only on a par with the performance of the pallid gerbil. Claire Carvell 143 Bouverie Avenue South, Salisbury SP2 8EB, UK Nicholas F. J. Inglis Dept of Mathematics, Sultan Qaboos University, PO Box 36, Al-Khod, Post Code 123, Sultanate of Oman Georgina M. Mace Institute of Zoology, Zoological Society of London, Regent’s Park, London NW1 4RY, UK Andy Purvis Department of Biology, Imperial College, Silwood Park, Ascot SL5 7PY, UK the top five. Polynesian tree snails were a fixture in last place. In contrast, the name had a marked effect on the positions of several species (Table 1). Names including words with obvious negative connotations (such as poison, spider, bat) seemed to affect species’ rankings adversely. Inspection of species whose rankings moved the other way suggests unexpected insights into the national psyche — the highest climber was also the only species whose name indicated it to be British. And the Diana monkey rose by 12 places into the top ten when named. Interestingly, this Table 1 Species showing most difference in rankings between the two surveys correspondence
