Individualised Constituency Campaigns in Mixed-Member Electoral Systems: Candidates in the 2005 German Elections
Individualised Constituency Campaigns in Mixed-Member Electoral Systems: Candidates in the 2005 German Elections
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混合成员选举制度中的个性化选区竞选：2005 年德国选举中的候选人
DOI：
10.1080/01402380802234656
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发表时间：
2008
影响因子：
4.2
通讯作者：
T. Gschwend
中科院分区：
文献类型：
--
作者：
T. Zittel;T. Gschwend
选区竞选对于政党研究、投票行为以及政治传播来说都是重要的现象。这些研究团体将选区运动视为集中高科技运动的一部分，旨在以战略方式有效动员选民。我们在本文中提出了对选区竞选的另一种理解，利用 2005 年德国议会选举的案例来实证检验这种理解。我们将选区竞选视为一种现象，表明个人候选人相对于国家党竞选活动具有相对独立性。我们将这种现象称为个性化竞选活动。我们认为，个性化竞选活动是由选举激励措施驱动的。我们通过对德国混合成员选举制度以及对 2005 年所有参选候选人的调查来检验这一假设。
Constituency campaigns are important phenomena for students of political parties, voting behaviour as well as political communication. These research communities perceive constituency campaigns as parts of centralised high-tech campaigns aiming in strategic ways at the efficient mobilisation of voters. We propose in this paper an alternative understanding of constituency campaigns using the case of the German parliamentary elections in 2005 to empirically test this understanding. We perceive constituency campaigns as phenomena signalling a relative independence of individual candidates from the national party campaign. We label this phenomenon individualised campaigning. We argue that individualised campaigning is driven among others by electoral incentives. We test this hypothesis with regard to the German mixed-member electoral system and on the basis of a survey of all candidates standing for election in 2005.