Smokers' beliefs and attitudes about purchasing cigarettes on the Internet
Smokers' beliefs and attitudes about purchasing cigarettes on the Internet
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DOI：
10.1177/003335490612100515
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发表时间：
2006-09-01
影响因子：
3.3
通讯作者：
Hrywna, Mary
中科院分区：
文献类型：
--
作者：
Kim, Annice E.;Ribisl, Kurt M.;Hrywna, Mary
目标。我们的目的是定性地探讨吸烟者是如何发现网上香烟销售的，以及是什么因素促使他们在网上购买香烟，并定量地描述网上香烟购买者的网上香烟购买行为和态度。对21名已经在网上购买或打算在网上购买香烟的成年吸烟者进行了定性的深度电话采访。本研究利用质性研究的结果，开发网路购烟行为的调查模组，调查对象为187名新泽西州成年吸烟者。吸烟者在网上购买香烟的主要动机是价格较低；这是因为网络卖家通常在销售香烟时不需要为目的地州缴纳消费税。大多数网上购烟者都是从网上购买过卷烟的人际关系中了解到网上卷烟销售的。与在传统实体零售店支付全价的吸烟者相比，从互联网和其他低税渠道购买更便宜香烟的新泽西州成年吸烟者的吸烟量随着时间的推移显著增加。使网上香烟价格与零售商店香烟价格持平的政策可能会阻止吸烟者在网上购买香烟。应要求网络卷烟销售商遵守适用于实体零售商的同样规定，并收取适当的州和地方卷烟消费税。在缺乏此类政策的情况下，网上销售更便宜、免税的卷烟将破坏提高卷烟价格所带来的公共卫生效益。
Objectives. Our objectives were to explore qualitatively how smokers find out about Internet cigarette sales and what factors motivate them to purchase cigarettes on-line, and to quantitatively describe the Internet cigarette purchasing behaviors and attitudes of Internet cigarette buyers.Methods. Qualitative in-depth telephone interviews were conducted with 21 adult smokers who had purchased or contemplated purchasing cigarettes online. Findings from the qualitative study were used to develop a survey module on Internet cigarette purchasing behavior that was administered to 187 New Jersey adult smokers.Results. Smokers who purchased cigarettes on-line were primarily motivated by lower prices; which occur because Internet vendors generally sell cigarettes without paying excise taxes for the destination state. Most Internet cigarette buyers first learned about on-line cigarette sales from interpersonal sources who had purchased on-line. New Jersey adult smokers who purchased cheaper cigarettes from the Internet and other lower-taxed sources significantly increased their consumption over time, compared to smokers who reported paying full-price at traditional bricks-and-mortar retail stores.Conclusions. Policies that have the effect of equalizing Internet cigarette prices with those at retail stores will likely deter smokers from purchasing cigarettes on-line. Internet cigarette vendors should be required to comply with the same provisions that apply to bricks-and-mortar retail vendors and charge appropriate state and local cigarette excise taxes. In the absence of such policies, the sales of cheaper, tax-free cigarettes on-line will undermine the public health benefit of raising cigarette prices.