TAMIES: A Study and Model of Adoption in P2P Resource Sharing and Indirect Exchange Systems
TAMIES: A Study and Model of Adoption in P2P Resource Sharing and Indirect Exchange Systems
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TAMIES：P2P 资源共享和间接交换系统采用的研究和模型
DOI：
10.1145/2998181.2998202
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发表时间：
2017
期刊：
影响因子：
--
通讯作者：
Mor Naaman
中科院分区：
文献类型：
--
作者：
E. Sun;Ross McLachlan;Mor Naaman
点对点间接交换服务，例如促进邻居之间借出实物商品的共享网站（例如 NeighborGoods 和 Peerby），尚未像直接交换系统那样广泛采用，例如促进金钱交换商品和服务的点对点平台（例如 Uber 和 Airbnb）。为了了解导致这种缺乏采用的因素，我们调查了纽约市 37 名居民对点对点资源共享网站的态度和使用情况，其中 9 人以前使用过点对点共享网站。此外，为了更深入地了解信任对贷款意愿的作用，我们还对 195 名受访者进行了调查。我们的研究结果表明，人们对违反适合共享物品的规范、将财产委托给他人所涉及的潜在风险以及缺乏可用的有用物品表示担忧。基于先前的技术接受模型、临界质量理论和先前对同行经济体的研究，我们提出了一种间接交换系统的技术接受模型，其中包括广义信任和易于协调。
Peer-to-peer indirect exchange services, such as sharing sites that facilitate the lending and borrowing of physical goods among neighbors (such as NeighborGoods and Peerby), have not been as widely adopted as direct exchange systems, such as peer-to-peer platforms that facilitate the exchange goods and services for money (such as Uber and Airbnb). In order to understand contributing factors to this lack of adoption, we examined attitudes towards and usage of peer-to-peer resource-sharing sites among 37 residents of New York City, 9 of whom had previously used a peer-to-peer sharing site. In addition, to more deeply understand the role of trust on willingness to lend, we also conducted a survey with 195 respondents. Our findings show that people expressed concerns about violating norms of the kinds of objects suitable for sharing, about potential risks involved with entrusting a possession to somebody else, and about a dearth of available items that would be useful. Building upon previous technology acceptance models, critical mass theory, and prior research on peer economies, we propose a technology acceptance model for indirect exchange systems that includes generalized trust and ease of coordination.