Graphic Statistics in Management

Graphic Statistics in Management
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管理中的图形统计

DOI:
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发表时间:
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期刊:
影响因子:
64.8
通讯作者:
W. H. Smith
W. H. Smith
中科院分区:
综合性期刊1区
文献类型:
--
作者:
R. Huhn;W. H. Smith

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用图形方式记录商业活动的方法在大企业的管理者中得到迅速推广,像本书这样主要是在美国大企业环境中写成的书,在英国应该会引起特别的兴趣。整个主题被处理在风景如画的图形时尚;没有任何数学符号出现在任何地方,然而对财务和商业活动、生产、销售、市场和成本的相当程度的分析却成功地实现了。关于广告中的图形统计的那一章是很好的,展示了大量不同特征的插图,其中一个展示了广告对教堂出席率和周日早晨供品的影响!管理学中的图形统计。H.SmithBy。Pp. vii + 360(伦敦:麦格劳-希尔出版有限公司,1924年)20 s净。
THE recording of business activity by graphical means is extending rapidly among the controllers of large businesses, and a book like the present volume, written primarily in the atmosphere of American big business, should be of especial interest in Great Britain. The whole subject is treated in picturesque graphical fashion; no mathematical symbol appears anywhere, and yet a considerable degree of analysis of financial and business activity, production, sales, markets, and costing is successfully effected. The chapter dealing with graphical statistics in advertising is capital, a large number of illustrations of varying character being shown, including one demonstrating the effect of advertisement on church attendance and Sunday morning offerings!Graphic Statistics in Management.W. H.SmithBy. Pp. vii + 360. (London: McGraw-Hill Publishing Co., Ltd., 1924.) 20s. net.