The Depiction of Drug Use in Television Programming

The Depiction of Drug Use in Television Programming
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电视节目中对药物使用的描述

DOI：
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发表时间：
1974
期刊：
影响因子：
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通讯作者：
G. Hanneman
G. Hanneman
中科院分区：
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文献类型：
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作者：
W. Mcewen;G. Hanneman

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对反药物滥用运动的全面评价不仅应审查所产生的信息，而且还应审查构成接受这些信息的人的信息环境的节目内容。对一个主要信息来源（黄金时间电视）的内容分析表明，正在传播与药物有关的信息，在规划信息战略时应加以考虑。商业呼吁，促进化学剂的使用和编程，在很大程度上忽视了滥用的潜力，建议警告的战略规划和媒体程序员的问题。
Complete evaluation of anti-drug abuse campaigns should examine not only the messages created, but the programming content which makes up the information environment for those receiving these messages. A content analysis of one major information source (prime time TV) indicates that drug-relevant information is being disseminated and should be taken into account in planning information strategies. Commercial appeals promoting chemical agent use and programming which largely neglects abuse potentials suggest cautions for the strategy planner and questions for media programmers.