The role of business and social networks in the effectual internationalization: Insights from emerging market SMEs
The role of business and social networks in the effectual internationalization: Insights from emerging market SMEs
复制标题
商业和社交网络在有效国际化中的作用:新兴市场中小企业的见解
DOI:
10.1016/j.jbusres.2021.02.042
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发表时间:
2021-03-05
影响因子:
11.3
通讯作者:
Ratajczak-Mrozek, Milena
中科院分区:
文献类型:
--
作者:
Bai, Wensong;Johanson, Martin;Ratajczak-Mrozek, Milena
This study investigates the performance implications of the distinct mechanisms represented by business and social networks in the effectual internationalization. Our hypotheses consider the influence of both network types on firms' decision-making during internationalization, including the use of effectuation's overarching principle of non-predictive strategy and the analysis of affordable losses as preferred criterion for selecting between action paths. We test our structural model on a sample of 469 SMEs from Brazil, China, and Poland. The analysis demonstrates that the knowledge circulating in the firms' business networks negatively moderates the relationship between non-predictive strategy and affordable losses, while social networking mediates the relationships between both non-predictive strategy and affordable losses, on the one hand, and international performance, on the other.