“Every Little Helps”: Cyber-Campaigning in the 2007 Irish General Election
“Every Little Helps”: Cyber-Campaigning in the 2007 Irish General Election
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“一点一滴都有帮助”：2007 年爱尔兰大选中的网络竞选活动
DOI：
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发表时间：
2010
期刊：
影响因子：
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通讯作者：
Matthew Wall
中科院分区：
文献类型：
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作者：
M. Sudulich;Matthew Wall
本文探讨了在2007年爱尔兰大选中，网络竞选活动对候选人选举表现的影响。因此，我们调查这一领域以前的发现在多大程度上是可概括的，在新的政治背景下对它们进行测试。我们的方法试图处理一些批评，这些批评针对以前关于网络竞选的选举影响的调查结果的有效性。我们通过控制候选人竞选支出的水平，以及候选人在竞选期间被视为“热门”或“局外人”赢得席位的程度来做到这一点。最后，我们提出了这一领域的第一个分析，即网络竞选的影响是否在不同技术特征的选民中是恒定的。
This article explores the impact of cyber-campaigning on candidates' electoral performance in the 2007 Irish general election. As such, we investigate the extent to which previous findings in this area are generalizable, testing them in a new political context. Our methodological approach seeks to deal with some of the critiques that have been leveled against the validity of previous findings regarding the electoral effects of cyber-campaigns. We do so by controlling for levels of candidate campaign expenditure, as well the extent to which candidates were viewed as “favorites” or “outsiders” to win seats during the campaign. Finally, we present the first analysis in this field of whether the effects of cyber-campaigning are constant across constituencies with varying technological profiles.