Developing sugar-sweetened beverage warning labels for young adults.
Developing sugar-sweetened beverage warning labels for young adults.
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DOI：
10.1017/s1368980021002287
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发表时间：
2021-10
影响因子：
3.2
通讯作者：
Roesler A
中科院分区：
文献类型：
--
作者：
Falbe J;Montuclard A;Engelman A;Adler S;Roesler A
目前缺乏针对含糖饮料（SSB）的最终用户的警告标签的定性研究。我们试图确定有希望的SSB警告元素，以提高标签的有效性，并为未来在政策和制度设置中的测试做准备。混合方法设计使用10个焦点小组，一个设计任务和调查。设计任务是用来产生一个图标的想法，将劝阻SSB消费。调查和焦点小组指南评估了参与者对SSB警告标签的文本模型（丢失帧、获得帧和丢失帧的归属）、颜色和图标选项的感知。2018年2月至3月在加州的三所大型公立大学。年轻的成人SSB消费者（n=86）在三所不同的加州公立大学之一注册。参与者认为以下元素对于减少SSB的消耗是最有效的：带有可信来源的无帧文本，黄色和红色作为标签背景，以及文本的图像或图标。首选的图像包括糖在SSB附近或内部，直观的形状，如带有感叹号或八角形的三角形，以及与建议限量比较的SSB糖含量的视觉指示器。在大学食堂和瓶子/罐头上使用SSB警告标签的支持率很高。具有可靠来源、黄色或红色标签颜色和图标的丢失帧文本可能会提高SSB警告标签的有效性，并值得进一步测试。
There is a lack of qualitative research developing sugar-sweetened beverage (SSB) warning labels with their intended end-users. We sought to identify promising SSB warning elements for improving label effectiveness and for future testing in policy and institutional settings. Mixed-methods design using 10 focus groups, a design task, and survey. The design task was used to generate ideas for an icon that would dissuade SSB consumption. The survey and focus group guide assessed participant perceptions of SSB warning label mock-ups of text (loss-frame, gain-frame, and loss-frame with attribution), color, and icon options. Three large public universities in California from February-March 2018. Young adult SSB consumers (n=86) enrolled in one of three diverse California public universities. Participants perceived the following elements as most effective for reducing SSB consumption: loss-frame text with attribution to a credible source, yellow and red color for label background, and an image or icon to accompany the text. Preferred images included sugar near or inside of an SSB, intuitive shapes like a triangle with exclamation mark or octagon, and a visual indicator of SSB sugar content compared with recommended limits. Support was high for using SSB warning labels in university cafeterias and on bottles/cans. Loss-frame text with a credible source, yellow or red label color, and icons could potentially enhance effectiveness of SSB warning labels and warrant further testing.