Processing of persuasive in-group messages.
Processing of persuasive in-group messages.
复制标题
处理有说服力的群体内消息。
DOI:
10.1037//0022-3514.58.5.812
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发表时间:
1990
影响因子:
7.6
通讯作者:
Asuncion,AG
中科院分区:
文献类型:
--
作者:
Mackie,DM;Worth,LT;Asuncion,AG
Two studies investigated the processes mediating the persuasive impact of messages representing in-group opinions. In the 1st study, Ss read either a strong or a weak message attributed to either an in-group member or to another group. Ss were more persuaded by a strong message from the in-group than a weak one, suggesting content-focused processing of the in-group message. Ss were equally unpersuaded by either a strong or a weak message from the other group, and showed little sign of message processing. In the 2nd study, Ss listened to in-group or other-group messages about issues that varied in their relevance to in-group membership. When the issue was relevant to the in-group, Ss were persuaded by a strong message from the in-group, unpersuaded by a weak message from the in-group, and equally unimpressed by strong and weak messages from the other group. When the issue was irrelevant to the in-group, Ss accepted the position advocated by the in-group regardless of message quality, and again ignored messages from the other group. These results suggest that increased message processing, and not merely the impact of source persuasion cues, can underlie in-group-mediated attitude change.(PsycINFO Database Record (c) 2016 APA, all rights reserved)