Exercise as Labour: Quantified Self and the Transformation of Exercise into Labour
Exercise as Labour: Quantified Self and the Transformation of Exercise into Labour
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DOI：
10.3390/soc4030446
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发表时间：
2014-09-01
期刊：
影响因子：
2.1
通讯作者：
Till, Chris
中科院分区：
文献类型：
--
作者：
Till, Chris
最近数字自我跟踪设备的使用的增加引起了一系列与自我的关系，通常被称为量化自我(QS)。在流行和学术话语中，这一发展被不同程度地讨论为一种自恋自我参与的形式，一种全景自我监控的高级表达，以及电子健康的潜在新曙光。这篇文章提出了这种对人类行为的大规模观察和分析之前没有理论化的结果：锻炼活动正在被重新配置为劳动。QS将被简要介绍和反思，随后将考虑它的一些关键方面，涉及到到目前为止在学术文献中如何解释和分析这些方面。其次，将考虑“数字劳动”和“非物质劳动”学者的分析，讨论其对当代先进资本主义工作转变的分析可以为促进和管理锻炼活动的自我跟踪提供什么解释。在这一分析的基础上，将提出，开发势能的热力学模型是公司对自我跟踪表现出兴趣的基础，而“游戏化”和促进企业家自我是指导无偿获取劳动价值的战略的思想框架。最后，将考虑这些见解的潜在理论和政治后果。
The recent increase in the use of digital self-tracking devices has given rise to a range of relations to the self often discussed as quantified self (QS). In popular and academic discourse, this development has been discussed variously as a form of narcissistic self-involvement, an advanced expression of panoptical self-surveillance and a potential new dawn for e-health. This article proposes a previously un-theorised consequence of this large-scale observation and analysis of human behaviour; that exercise activity is in the process of being reconfigured as labour. QS will be briefly introduced, and reflected on, subsequently considering some of its key aspects in relation to how these have so far been interpreted and analysed in academic literature. Secondly, the analysis of scholars of "digital labour" and "immaterial labour" will be considered, which will be discussed in relation to what its analysis of the transformations of work in contemporary advanced capitalism can offer to an interpretation of the promotion and management of the self-tracking of exercise activities. Building on this analysis, it will be proposed that a thermodynamic model of the exploitation of potential energy underlies the interest that corporations have shown in self-tracking and that "gamification" and the promotion of an entrepreneurial selfhood is the ideological frame that informs the strategy through which labour value is extracted without payment. Finally, the potential theoretical and political consequences of these insights will be considered.