Investigating the drivers of mobile learning acceptance among young adults in the World Heritage town of Luang Prabang, Laos
Investigating the drivers of mobile learning acceptance among young adults in the World Heritage town of Luang Prabang, Laos
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DOI：
10.1177/0266666916638136
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发表时间：
2017-01-01
影响因子：
1.9
通讯作者：
Takada, Jun-ichi
中科院分区：
文献类型：
--
作者：
Poong, Yew Siang;Yamaguchi, Shinobu;Takada, Jun-ichi
这项研究的动机是在老挝人民民主共和国（PDR）世界遗产小镇琅勃拉邦（Luang Prabang）实施移动学习，以提高年轻人对世界遗产的认识。移动学习在老挝仍处于起步阶段。本研究的目的是调查琅勃拉邦年轻人接受移动学习的驱动因素。基于349名高校学生的结构方程建模分析表明，感知有用性、感知易用性和感知享受直接影响他们使用移动学习的行为意愿。社会影响和自我效能分别通过感知有用性和感知易用性间接影响移动学习接受度。本研究的结果为琅勃拉邦移动学习实施的政策建议提供了见解，也有助于从最不发达国家的角度理解移动学习的接受程度。
This study is motivated by the initiative to implement mobile learning to promote world heritage site awareness among young adults living in the world heritage town of Luang Prabang in the Lao People's Democratic Republic (PDR). Mobile learning is still in its infant stage in Laos. The objective of this study is to investigate the drivers of mobile learning acceptance among young adults in Luang Prabang. Structural equation modeling analysis based on 349 students of higher education indicates that perceived usefulness, perceived ease of use, and perceived enjoyment directly affected their behavioral intention to use mobile learning. Social influence and self-efficacy indirectly affected mobile learning acceptance through perceived usefulness and perceived ease of use respectively. Findings from this study yield insights for policy recommendations for mobile learning implementation in Luang Prabang, and also contribute to the understanding of mobile learning acceptance from the perspectives of a least developed country.