Exclusive Licensing in Complementary Network Industries
Exclusive Licensing in Complementary Network Industries
复制标题
互补网络行业的独家许可
DOI：
10.2139/ssrn.979330
复制
发表时间：
2007
期刊：
影响因子：
--
通讯作者：
S. Viswanathan
中科院分区：
文献类型：
--
作者：
Ravi Mantena;R. Shankar;S. Viswanathan
本文建立并分析了一个具有间接网络效应的产业平台间竞争模型，并特别关注互补产品的排他性。其目的是了解排他性的决定因素，并探讨其对竞争的影响。我们发现，平台市场成熟度的阶段和平台之间的安装基础的不对称性是排他性的关键决定因素。排他性是平台市场初期阶段的主要结果，有时也是成熟阶段的结果，而非排他性是中间阶段的常见结果。在新生阶段，较大的平台确保排他性，而在成熟阶段，它是较小的平台。
This paper develops and analyzes a model of competition between platforms in an industry with indirect network effects, with a specific focus on complementary product exclusivity. The objective is to understand the determinants of exclusivity and explore its effects on competition. We find that the stage of platform market maturity and the asymmetry between the installed bases of platforms are critical determinants of exclusivity. Exclusivity is the dominant outcome in the nascent stage of the platform market and is sometimes the outcome in mature stages as well, while non-exclusivity is the usual outcome in the intermediate stages. In the nascent stages, the bigger platform secures exclusivity, while in the mature stages it is the smaller platform.