THE SELF-REGULATION OF ATTITUDES, INTENTIONS, AND BEHAVIOR
THE SELF-REGULATION OF ATTITUDES, INTENTIONS, AND BEHAVIOR
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DOI：
10.2307/2786945
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发表时间：
1992-06-01
影响因子：
2.7
通讯作者：
BAGOZZI, RP
中科院分区：
文献类型：
--
作者：
BAGOZZI, RP
我们认为，正如主流态度理论所主张的那样，态度和主观规范并不是意图的充分决定因素，并且意图也不是行动的充分动力。为了深化态度理论，我们讨论认知和情绪自我调节机制的作用。假设态度-意图联系取决于意向过程和针对评价性评价的情感意义的某些应对反应。主观规范-意图关系被假设为由观点采择中固有的某些认知活动以及与自我和他人对焦点行为的共享社会意义的期望的偏差和一致性的评估相关的积极和消极情绪反应所控制。最后，意图与行为的关系，特别是针对目标导向的行为，被认为以实现目标所需手段的决策为条件；关于与工具性行为的规划、监测、指导和控制相关的实施过程；以及与承诺、努力和对手段的影响相关的动机过程。
We argue that attitudes and subjective norms are not sufficient determinants of intentions and that intentions are not a sufficient impetus for action, as maintained by leading theories of attitude. To deepen attitude theory, we address the role of cognitive and emotional self-regulatory mechanisms. The attitude-intention link is hypothesized to depend on conative processes and on certain coping responses directed at the emotional significance of evaluative appraisals. The subjective norm-intention relationship is hypothesized to be governed by certain cognitive activities inherent in perspective taking and by positive and negative emotional reactions associated with appraisals of the deviation and conformance of both the self and others to expectations concerning the shared social meaning of a focal act. Finally the intention-behavior relationship, particularly for goal-directed behaviors, is posited to be conditioned on decision making with respect to the means needed to achieve a goal; with respect to implementation processes related to planning, monitoring, and guidance and control of instrumental acts; and with respect to motivational processes associated with commitment, effort, and affect toward the means.