Following you: Disciplines of listening in social media
Following you: Disciplines of listening in social media
复制标题
DOI:
10.1080/10304310903003270
复制
发表时间:
2009-01-01
影响因子:
0.8
通讯作者:
Crawford, Kate
中科院分区:
文献类型:
--
作者:
Crawford, Kate
This paper develops the concept of listening as a metaphor for paying attention online. Pejorative terms such as 'lurking' have failed to capture much detail about the experience of presence online. Instead, much online media research has focused on 'having a voice', be it in blogs, wikis, social media, or discussion lists. The metaphor of listening can offer a productive way to analyse the forms of online engagement that have previously been overlooked, while also allowing a deeper consideration of the emerging disciplines of online attention. Social media are the focus of this paper, and in particular, how these platforms are changing the configurations of the ideal listening subject. Three modes of online listening are discussed: background listening, reciprocal listening, and delegated listening; Twitter provides a case study for how these modes are experienced and performed by individuals, politicians and corporations.