Packaging design and development

Packaging design and development
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包装设计与开发

DOI:
10.1533/9780857095701.3.411
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发表时间:
2012
影响因子:
1.9
通讯作者:
B. Stewart
B. Stewart
中科院分区:
心理学3区
文献类型:
--
作者:
B. Stewart

文献摘要

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摘要:本章首先考虑包装设计过程,描述构成典型设计研究的元素和活动的相互作用。然后,它将更详细地审查每一个问题,从简介开始,通过对技术和市场问题的研究逐步推进。设计阶段的描述如下,着眼于激发创造力,产生概念,与结构和图形元素一起工作,分析设计候选人并推荐解决方案。最后,通过一个案例研究说明了这一过程。
Abstract: This chapter firstly considers the packaging design process, describing the interaction of elements and activities that make up a typical design study. It then examines each of these in greater detail, beginning with the brief and progressing through research of both technical and market issues. Description of the design phase follows, looking at stimulating creativity, generating concepts, working with both structural and graphic elements through to analysing design candidates and recommending solutions. Finally, the process is illustrated through a case study.