Adapting to the Euro: Evidence from bias reduction
Adapting to the Euro: Evidence from bias reduction
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DOI：
10.1016/s0167-4870(03)00015-1
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发表时间：
2003-06-01
影响因子：
3.5
通讯作者：
Englich, B
中科院分区：
文献类型：
--
作者：
Mussweiler, T;Englich, B
这项研究考察了引入欧元的心理后果。不习惯新货币的人在处理欧元价格时会遇到更大的不确定性，因此可能更容易受到偏见的影响。我们证明，在2001年冬季——在引入欧元之前——德国参与者在用欧元进行价格估计时，确实受到锚定偏差（锚定偏差是指对先前考虑的锚定值的数字估计的同化）比用德国马克进行价格估计更强烈。然而，到2002年夏天，这种模式完全逆转了，因此欧元的估计比马克的估计偏差更小。这表明人们很快就适应了这种新货币。讨论了这些发现对引入欧元的后果的影响。(C) 2003 Elsevier Science B.V.版权所有
This study examines the psychological consequences of the introduction of the Euro. People who are not used to the new currency experience higher levels of uncertainty when processing Euro prices and may consequently be more susceptible to biasing influences. We demonstrate that in Winter 2001 - immediately before the introduction of the Euro - German participants were indeed more strongly influenced by the anchoring bias - the assimilation of a numeric estimate towards a previously considered anchor value - when making price estimates in Euro than in German Mark. By Summer 2002, however, this pattern was completely reversed so that Euro estimates were less biased than Mark estimates. This suggests that people rapidly adapted to the new currency. The implications of these findings for the consequences of the introduction of the Euro are discussed. (C) 2003 Elsevier Science B.V. All rights reserved.