A structural and process analysis of the implicit association test

A structural and process analysis of the implicit association test
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DOI:
10.1006/jesp.2000.1464
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发表时间:
2001-11-01
影响因子:
3.5
通讯作者:
De Houwer, J
De Houwer, J
中科院分区:
心理学2区
文献类型:
--
作者:
De Houwer, J

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内隐联想测试(IAT)是基于这样的观察,即当两个概念相似时,参与者更容易以相同的方式对这些概念的范例做出反应(例如,“正”和“花”)与当概念不相似时(例如,“阳性”和“昆虫”)。在本文的第一部分中,我认为IAT在结构上类似于刺激-反应相容性任务。在这个类比的基础上,我提出了IAT效应的两种反应冲突解释。一项旨在检验这些解释的实验数据表明,IAT效应反映的是对目标概念的态度,而不是对这些概念的个体范例的态度。这些结果揭示了IAT效应的过程,表明自动态度激活可能取决于由上下文培养的对象的联想,并澄清了态度的不同间接措施之间的关系。(C)北京:科学出版社.
The Implicit Association Test (IAT) is based on the observation that participants End it easier to respond in the same way to exemplars of two concepts when these concepts are similar (e.g., "positive" and "flower") compared to when the concepts are dissimilar (e.g., "positive" and "insect"). In the first part of this article, I argue that the IAT is structurally similar to stimulus-response compatibility tasks. On the basis of this analogy, I then present two response conflict accounts of IAT effects. The data of an experiment that was designed to test these accounts showed that IAT effects reflect attitudes toward the target concepts rather than attitudes toward the individual exemplars of those concepts. The results shed light on the processes that underlie IAT effects, suggest that automatic attitude activation may depend on the construal of the object that is fostered by the context, and clarify the relation between different indirect measures of attitudes. (C) 2001 Academic Press.