Political Communication in Britain
Political Communication in Britain
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英国的政治传播
DOI：
10.1007/978-3-319-40934-4_24
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发表时间：
2017
期刊：
影响因子：
--
通讯作者：
Ginnis S
中科院分区：
文献类型：
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作者：
Ginnis S
史蒂芬·金尼斯和卡尔·米勒分析了微博现象Twitter对大选的影响。 尽管该论坛不代表更广泛的选民，但可以作为一种了解越来越多的舆论影响者对该运动的看法的方式进行研究。 本章通过对投票日前四个月的内容进行全面分析，研究了Twitter在选举中的作用。 相当数量的选民也是社交媒体的参与者，他们要么知道，要么实际上参与了制作与竞选有关的帖子。 虽然有大量的内容，但相对较少的“高级用户”负责创建内容。 考虑到议员、不同政党和地方的工作，将其与国家活动家区分开来。
Steven Ginnis and Carl Miller analyse the impact of microblogging phenomenon Twitter on the General Election. Although unrepresentative of the wider electorate, the forum can be studied as a way of understanding what a growing body of opinion-formers made of the campaign. The chapter researches Twitter’s role in the election through a comprehensive analysis of content in the four months leading up to polling day. A significant number of voters who were also social media participants were either aware of or actually involved in producing campaign related postings. Although there was a large amount of content, a relatively small group of ‘power users’ were responsible for creating content. Consideration is given the work of MPs, different parties and local as distinct from national campaigners.