The Genericide of Trademarks
The Genericide of Trademarks
复制标题
商标的通用灭绝
DOI：
--
复制
发表时间：
2004
期刊：
影响因子：
--
通讯作者：
J. Ingram
中科院分区：
文献类型：
--
作者：
J. Ingram
商标是将个人或实体的产品与其他人的产品区别开来的名称、标志、装置或标志商标有四个功能：(1)标识自己的产品，使自己的产品区别于他人的产品；（二）表明带有该商标的产品来自特定来源的；（三）标明该商标的产品具有相同质量水平的；(4)他们为这些产品的广告和销售做出了重大贡献。2
A trademark is a name, mark, device or sign by means of which the products of a person or entity may be distinguished from the products of others.1 Trademarks perform four functions: (1) they identify one's products and distinguish them from those of others; (2) they indicate that products bearing that trademark come from a specific source; (3) they signify that products bearing that trademark have the same quality level; and (4) they make a major contribution to the advertising and selling of these products. 2