Do audiences receive diverse ideas from news media? Exposure to a variety of news media and personal characteristics as determinants of diversity as received
Do audiences receive diverse ideas from news media? Exposure to a variety of news media and personal characteristics as determinants of diversity as received
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受众是否从新闻媒体中获得不同的想法？
DOI：
10.1177/0267323111423377
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发表时间：
2011
影响因子：
2.4
通讯作者：
Richard van der Wurff
中科院分区：
文献类型：
--
作者：
Richard van der Wurff
欧洲的媒体政策传统上提倡多元化的媒体供应。本文首次调查在什么条件下观众实际上收到的多样性。它的重点是从爱尔兰和荷兰的主流新闻媒体对欧洲一体化的不同想法的接收。结果表明，接触各种媒体在一定程度上预测了不同的想法，特别是对公民的接受程度较低。但兴趣和知识是更好的预测因素。这表明，有利于多样化供应的政策是必要的，但还不够。需要有新的想法来刺激受众接收所发送的多样性，特别是在现代网络社会中。
Media policies in Europe traditionally promote a diverse media supply. This article investigates for the first time under what conditions audience members actually receive diversity. It focuses on the reception of diverse ideas on European integration from mainstream news media in Ireland and the Netherlands. Results show that exposure to a variety of media outlets predicts to some extent the reception of diverse ideas, especially for citizens with lower education. But interest and knowledge are better predictors. This indicates that policies that favour a diverse supply are necessary but not sufficient. New ideas are required to stimulate audiences to receive the diversity that is sent, especially in modern online societies.